Kick-start your Diwali with World Television Premiere of Aadai on COLORS Tamil.


Kick-start your Diwali with World Television Premiere of Aadai on COLORS Tamil.




Chennai, 22nd October 2019: COLORS Tamil brings exciting festive treat to the viewers for the Diwali weekend with World Television Premiere of the movie, Aadai. One-of-its-kind Tamil sensational movie is all set to air on 26th October, Saturday  at 5:00 PM to light up your Diwali with the best cinematic experience.


Aadai, a strong feminist core 2019 released movie starring the fabulous actress Amala Paul stirred Kollywood with a loud buzz. The movie chronicles around the journey of Suthanthira Kodi (Amala Paul), a popular TV show anchor who is willing to go beyond the limits set by society on how women should behave.  Renowned filmmaker Rathna Kumar who helmed the film Meeyadha Maan, tells the story of a tomboyish, free-spirited girl with her group of friends in a puzzling way, keeping the viewers glued to the screen and tears the expectations apart in the climax.


The movie is an amalgamation of fun, unconventional characterizations and underlying threats of the society. Watch out for the audacious acting of Amala Paul as she owns the story with her bold and witty character by taking a road less travelled.


To witness a movie worth the watch, tune into COLORS Tamil on 26th  October, Saturday at 5:00 PM to witness Aadai heralding into brave, women-led new world. The channel is available on all leading cable networks and on all DTH platforms – Sun Direct (CH NO 128), Tata Sky (CHN NO 1555), Airtel (CHN NO 763), Dish TV (CHN NO 1808) and Videocon D2H (CHN NO 553). 


About COLORS Tamil: Launched in the month of February 2018, COLORS Tamil is the youngest family entertainment channel from Viacom18 that thrives to entertain Tamil speaking viewers, around the globe, through distinctive and most powerful stories that empathize, inspire and celebrate a woman and her family. Positioned as “IdhuNammaOruColoru”, COLORS Tamil primarily focuses on storytelling and matches the heritage of the traditionally rich Tamil Nadu culture with qualitative and innovative programming. Some of our flagship programmes that were aired are Velunachi, Arya’s Enge Veetu Maapilai, Dance versus Dance, COLORS Comedy Nights, COLORS Super Kids and Oru Kadhai Paadatuma sir. Some of the exciting shows currently on air are Singing Stars, fictions shows Oviya, Sivagami, Vandhal Sridevi, Perazhagi and Thirumanam.

About Viacom18: Viacom18 Media Pvt. Ltd. is one of India's fastest growing entertainment networks and a house of iconic brands that offers multi-platform, multi-generational and multicultural brand experiences. A joint venture of TV18, which owns 51%, and Viacom Inc., with a 49% stake, Viacom18defines entertainment in India by touching the lives of people through its properties on air, online, on-ground, in shop and through cinema.



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